The Vancouver headquarters of Lush Fresh Handmade Cosmetics recently moved to a brand new location in Vancouver! Now they are a one-stop shop that houses all of their departments (including production and packaging) under one roof. During a conversation I had with Zeba Manki, Talent Resource Manager at the Lush head office, she explained how […]
Business differentiation is one of those ethereal concepts that remains elusive to most business owners. We already know that differentiation is both necessary and doable, and yet, try as we might, we still struggle to achieve it. Seeing examples of other success stories, many entrepreneurs have tried to improve, replicate and/or duplicate, racing to be […]
Choosing to leave a comfortable situation can be an extremely difficult thing to do. Especially when it comes to a job, there are no shortage of excuses to stay. The steady paycheck, familiarity with people and processes. Constantly looming stats on unemployment and the dread of looking for a new job don’t help either. But […]
Since Wednesday, March 19th, 2014, I haven’t been able to look at my career the same way. I was excited when booking myself a seat at the Art of Marketing Conference in Vancouver, BC – heck, Seth Godin was going to be speaking! I remember reading his book Tribes in university when completing my BA […]
We’re interacting with dozens of people per day (more, depending on your social presence!) and the need for network is growing. You’ve heard it a million times: It’s not what you know, it’s who you know and without an expanded network, you’re probably selling yourself short. So, you’re grabbing your piece of the social media […]
Liquid content means marketers are no longer in total control of branded messages. It’s all about “crafting stories that provoke conversation, and creating messages and brands that spreads organically through the power of sharing and self-publishing,” according to BCAMA’s Vision conference organizers. Value placed on customer service Venture capitalist and media visionary, Leonard Brody, engaged […]
Canucks Business Network - The Power of Branding, presented by KPMG Blog post: Jen Schaeffers, Founder, NetworkinginVan.com The Canucks Business Network is the brainchild of David Comuzzi, Senior Director, Business Development for the Vancouver Canucks. It is a series of events put on by the Vancouver Canucks at their Captains Club in Rogers Arena, connecting […]
L.O.V.E now trending in Vancouver - Guest Blogger Fannie Smith’s take on Heather White’s talk at the Women in Biz Networking event on November 1st. What was an “online obsession” with Heather White became a full blown crush after listening to her speak live at the Women in Biz Network event at The Opus. You can […]
