Looking to competitors for inspiration can be useful, but innovation will always have a greater impact. When reaching for excellence and striving to win, it’s common to compare and contrast. How does my work compare with my peers? How is my work different from my peers? These are great questions … at the right time […]
Imagine yourself as a child, arriving at a playground on a beautiful sunny afternoon. You’re going to be there for a couple of hours and you’ve been looking forward to playing in the sandbox. When you arrive, there are several different sandboxes busting with kids. You are keen to join in. All of them look […]
In the context of your relationship with time, where do you normally ‘hang out?’ In the past, present or future? We can invest our thoughts and energy within these three distinct time frames. But most of us don’t think of time this way. To most people, time is just that … time. But it isn’t […]
If you want to increase momentum in your business, attract more qualified referrals, and have clients who are more loyal, then you should consider the 3 ‘P’s of Differentiation: Pitch - Positioning - Packaging A few years ago, I was working with a client who had a solid offer. He had achieved a high level […]
Success is a mass marketed achievement. It is the way our culture has come to describe the tangible circumstances that culminate into the story of our lives. And in an increasingly commoditized world, your challenge is to create Success, Differently. One very simple word captures our attention. And yet, as simple as it seems, “success” […]
In my work with hundreds of clients over the past 25 years, I’ve noticed that, without exception, how you feel about your future, and how you launch your new initiatives, can dramatically impact your future results. It’s all based in energy. Your energy. So, here we are. Early into 2016. And I’m looking forward with […]
In working with my clients over the past decade, I’ve discovered that those with the most success understand and apply Five Basic Truths that keep them focused on generating results… 1) Stay true to who you are: In matters of style, swim with the current; in matters of principle, stand like a rock. - Thomas […]
How do your clients and prospects distinguish you from your competitors? It comes down to one simple concept: Is your offer focused on delivery or service? “Profit is the reward of service.” - Henry Ford Professional Services industries have significant potential built right into their business. When service is truly at the heart of your […]
As little as a decade ago, information was power, and our careers hinged on our ability to access and process the information that was critical to our business success. In today’s world it is increasingly difficult to sift through the barrage of information we are faced with each day. The truly useful and important communications […]
If you’ve convinced yourself that ‘differentiation’ is a buzz word and a concept that has failed to generate any significant results for your business, you may be overlooking the transformative distinction between … Marketing Differentiation vs. Strategic Differentiation Differentiation can transform your business. That’s never been in question. The question, though, is how to achieve […]
In your pursuit of wealth and happiness, always remember … THERE’S SUCCESS … AND THEN THERE’S TRUE SUCCESS “A master in the art of living draws no sharp distinction between his work and play; his labor and his leisure; his mind and his body; his education and his recreation. He hardly knows which is which. […]
If there is one thing that you can learn from successful entrepreneurs, it is to look beyond your day-to-day activities to recognize that your business is your most powerful opportunity to make a difference in this world. In having worked with hundreds of clients in Professional Services over the past 2 decades, I’ve come to […]
How do your clients and prospects distinguish you from your competitors? It comes down to one simple concept: Is your offer focused on delivery or service? “Profit is the reward of service.” - Henry Ford Professional Services industries have significant potential built right into their business. When service is truly at the heart of your […]
In Part I of this article, we covered 3 diagnostic questions for understanding the current health of your referral base: How long have you been in business? How many referrals are you getting now? Are they always appropriately qualified? Now, it’s time to learn how to significantly increase referrals … without asking! Unsolicited referrals are […]
When is the right time to ask for a referral? What is the right way to ask for a referral? How can I improve my technique in asking for referrals? These are questions I get asked on a regular basis and it’s a topic that I’m passionate about, so read on to learn more about […]
“No great thing is created suddenly.” - Epictetus We know this to be true, but do you know the reality behind … The 6 Secrets of ‘Sudden’ Success Success can appear to come suddenly, but that is rarely the case. Success doesn’t just materialize out of thin air. We have become an impatient culture. With […]
When we work with others, we often discover that not everyone plays the game the same way we do. This often results in conflict and tension so, if you want your team to perform, you really need to recognize — The 4 Players You Need for Your Team to Succeed Every team has a cast of players, […]
Each of us has our own criteria for deciding what to spend our money on, so when it comes to engaging with prospects and clients… Matching What is Valued Makes Dollars … and Sense When making a purchase, it’s probably safe to assume that you use a set of criteria to assess whether or not […]
The 3 Pillars of Business Success When doing the strategic planning for your business, it helps to be aware of the 3 primary “pillars” that need to be executed successfully for your business to thrive: Visibility, Connection, and Fulfillment. If you think in terms of these 3 themes, you will simplify your planning, focus your […]
Business differentiation is one of those ethereal concepts that remains elusive to most business owners. We already know that differentiation is both necessary and doable, and yet, try as we might, we still struggle to achieve it. Seeing examples of other success stories, many entrepreneurs have tried to improve, replicate and/or duplicate, racing to be […]
