The Lean Crossroad: Lean Startup + Internet + Entrepreneurship

NOTE: this event is PAST. Please contact organizer to
see about their next year’s event

Date: June 11, 2012 Time: 17:30 to 21:30 Location: Goldcorp Centre for the Arts, SFU (149 West Hastings Street)
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June 11th, 5:30PM – 9:30PM at Goldcorp Centre for the Arts, SFU (149 West Hastings Street) tickets cost $35 and you can sign up online here!

The Lean Crossroad:
Lean Startup + Internet + Entrepreneurship

Speakers will focus on:
Lean Startup
Lean Financing
Lean Entrepreneurship


Dan Martell [@danmartell] is the co-founder of a startup that enables anyone to get paid for their advice. Previously he, a social marketing platform for small businesses, that was acquired by

An award-winning Canadian entrepreneur, at 25, Dan formed his first start-up, Spheric Technologies Inc., and watched it grow by an average of 152% per year before he sold the company 4 years later in mid-2008. Now living in San Francisco, Martell spends the majority of his time looking at ways to build a bridge between Silicon Valley and his home province of New Brunswick, Canada. As an angel investor, he’s invested in over 15 companies, advising them on how to leverage social marketing to acquire customers. Martell is passionately involved in facilitating micro-lending to entrepreneurs in developing countries through the non-profit,

Dr. Boris Wertz [@bwertz] is one of the leading tech angel investors in North-America and the founder and CEO of w media ventures. His portfolio encompasses over 30 early-stage consumer internet, SaaS and mobile companies, including Chloe & Isabel, Edmodo, Flurry, GoInstant, Indochino, Suite101, Sparkbuy (acquired by Google), Summify (acquired by Twitter), Wattpad and Yapta.

He is also a venture partner with Acton Capital, a late-stage consumer internet fund, and one of the founders of GrowLab, a Vancouver-based start-up accelerator. Previously, Boris was the Chief Operating Officer of AbeBooks, the world’s largest marketplace for books which sold to Amazon in 2008. Boris joined AbeBooks in 2002 after JustBooks, the company he co-founded in 1999, was acquired by the company.
He successfully finished his PhD as well as his graduate studies at the Otto Beisheim School of Management (WHU), Koblenz, majoring in Business Economics / Business Management. Boris was named the Pacific Ernst & Young Entrepreneur Of The Year award winner (2005), a Top 40 under 40 nominee by Business in Vancouver (2011) and BC Angel Of the Year (2011). Living in Vancouver with his wife Luisa and his two children, he loves the outdoors, reading and traveling.

David Ulevitch [@davidu] is the founder and CEO of OpenDNS, the world’s largest DNS and security organization, today making the Internet safer for more than 30 million people around the world.

A 2011 World Economic Forum Technology Pioneer and a Business Week Magazine “Most Promising Entrepreneur Under 30,” Ulevitch and his company have single-handedly changed the way Internet security is handled around the globe, allowing a less-invasive and more cost effective approach that facilitates access while eliminating harmful phishing, malware, botnets and other nefarious Internet activity not just on laptops and computers but on all devices connecting to a wireless network.

As a seasoned technologist and renowned security and DNS expert, Ulevitch is looked to as a thought leader by technology professionals in the United States and around the world. Ulevitch is a 2004 graduate of Washington University and holds a degree in Anthropology.

[Special Appearance]

[*Via Live Video]
Eric Ries [@ericries] is the creator of the Lean Startup methodology and the author of the popular entrepreneurship blog Startup Lessons Learned. He previously co-founded and served as Chief Technology Officer of IMVU. In 2007, BusinessWeek named Ries one of the Best Young Entrepreneurs of Tech and in 2009 he was honored with a TechFellow award in the category of Engineering Leadership. He serves on the advisory board of a number of technology startups, and has worked as a consultant to a number of startups, companies, and venture capital firms. In 2010, he became an Entrepreneur-in-Residence at Harvard Business School.

He is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). While an undergraduate at Yale Unviersity, he co-founded Catalyst Recruiting. Although Catalyst folded with the dot-com crash, Ries continued his entrepreneurial career as a Senior Software Engineer at, leading efforts in agile software development and user-generated content.


[Keynote Event]
5:30pm Registration
6:20pm Announcements
6:30pm Eric Ries (Welcome via live video)
6:40pm Dan Martell (Keynote speaker*)
7:10pm ** Quick break / Networking **
7:50pm Door Prize, Group Intro, Sponsor Intro
8:05pm Boris Wertz (Speaker*)
8:35pm David Ulevitch (Speaker*)
9:05pm Closing remarks
* Speakers are expected to speak for 15 minutes followed by 15 minutes of Q&A
** Must bring your PRINTED ticket **

[Power Lunch Event]
12:20pm – 1:40pm in Gastown
(Final detail will be sent to all registered ticket holders few days before the day)
** Must bring your PRINTED ticket **

[Cocktail Event]
9:30pm – 11:30pm in Gastown
(Final detail will be sent to all registered ticket holders few days before the day)
** Must bring your PRINTED ticket **


Mack Flavelle [@MackFlavelle] really likes games, the internet, people, start ups, making a difference, measurable change and the sound of his own voice. He’s run companies (Compass Engine), worked for investment groups (Initio) and been the ice cream truck man among dozens and dozens of other strange, often menial, jobs. He’s currently a teacher at the Art Institute and Product Director at Wyley, building delightfully useful software. He also spends a significant amount of time nurturing and agitating local community. Recent fascinations include chess, collective nouns for animals, cooking spicy food and Murder She Wrote. He believes in eating your heroes.


Uber [@Uber_VAN ] is your on-demand private driver. San Francisco based on-demand private driving service Uber is launching in Vancouver and is currenly in “Secret Uber Phase”. Read more on TechVibes. We will have more information about Uber’s involvement very soon!

[Co-Hosted By]
This event is co-hosted by some of the most active and largest meetup groups in Vancouver. Collectively there are 3050 active members.

Lean Startup Vancouver
Jin Lee [@freshmatrix] is an organizer for Lean Startup Vancouver. Read more about Jin at

Vancouver Tech Co-Founders
Jesse Heaslip [@jjheaslip] is an organizer for Vancouver Tech Co-Founders. Read more about Jesse at

Internet Masterminds
Matt Astifan [@MattsMedia] is an organizer for Internet Masterminds. Matt is from @webfriendly. He entertains #entrepreneurs about Internet marketing and #socialmedia. He enjoys learning about #startups, customers and LTV.

As non-profit organizations all events hosted by Internet Masterminds, Lean Startup Vancouver, and Vancouver Tech Co-Founders meetup groups are about learning and sharing knowledges with local tech community. Between the three groups, there have been over 145 events and have 3035 active members.
“The Lean Crossroad: Lean Startup + Internet + Entrepreneurship” symbolizes how the technology industry has become increasingly aware of the Lean Startup movement that is transforming how new products are built and launched. As such, this event will challenge its speakers and delegates to critically and creatively analyze the impact it has on each startups and entreneurs.

*The Lean Startup is a trademark and service mark owned by Eric Ries.

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