Tag Archives | social media

From Mediocre to Remarkable

Since Wednesday, March 19th, 2014, I haven’t been able to look at my career the same way. I was excited when booking myself a seat at the Art of Marketing Conference in Vancouver, BC – heck, Seth Godin was going to be speaking! I remember reading his book Tribes in university when completing my BA […]

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“Chances you are already a media company”: Top takeaways from Beyond Content Marketing

The BC Association of Integrated Marketers (AIM) and guests  gathered at the beautiful Four Seasons Vancouver on Nov 7th to explore the  world beyond content marketing.Grace Carter from Aritzia started us off with the importance of developing a meaningful online presence. Aritzia, a company late to social media and online game, has taken huge strides in the past […]

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