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The Long-Lasting Importance of Business Cards in Networking

The Long-Lasting Importance of Business Cards in Networking In today’s digital age, face to face social interaction is becoming more and more scarce. The reality is, when it comes to networking, you can only get so far by sitting behind a screen scrolling away. Sure, there’s professional networks like LinkedIn that connect you to other […]

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How Marketing Automation Can Bridge the Gap Between Sales & Marketing

Hasn’t there always been a rivalry between the marketing and sales departments? They both claim to know and understand the company’s customer better. The marketing team claims that this is true because they can analyze data from multiple sources, therefore have an in-depth understanding of the demographic and customer behaviour. The sales team also has […]

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